Services
- Home
- Services
Media Planning and Buying
Our job as a media specialist is to ensure the best media buy at the best price with zero wastage. Our team of specialists employ a combination of positional and integrative negotiation which brings out the best results, which is a combination of quality, price, sustainability.
Execution and Monitoring
Our networks offices ensure on time campaign execution and follow rigorous scheduled monitoring to ensure timeliness, quality and maintenance. We constantly ensure upskilling talent, refining services, strengthening our back-end to deliver best services to our clients.
Innovation
Innovations in OOH play a big role and deliver a lot of Impact for the brands. At SVA we have a skilled team of thinkers who come from a design thinking background which work continuously to create ideas that produce impressive brand experience.
Hoarding is a large outdoor advertising structure, typically found in high traffic areas such as alongside busy roads. One of the few media left which can dominate the mind of a human being by sheer size alone and also influence the consumer decision largely. They must be readable in a very short time because they are usually read while being passed at high speeds. An effectively placed hoarding has a massive impact in every kind of campaign. From product launches, brand awareness and promotional offers to long-term media campaigns, they are a must-have.
MEDIA LIKE : Hoarding, Unipole, Kiosk, Centre Unipole
Digital Out of Home or DOOH Advertising is the modernized version of OOH advertising. It is one of the latest and upcoming advertising mediums which are nothing, DOOH media can be found in different places where the public gather like Airports, Railway Stations, Shopping Malls, Roads, Hospitals, etc. DOOH advertising allows you to monitor, track, modify, manage, display the content at your own discretion, and in real-time.
MEDIA LIKE : LED Screens, Screens at Malls, Railway Station, Airport.
Transit advertising is a form of OOH media mostly found or attached on the inside or outside of moving public transportation vehicles such as taxis, buses, metro trains, local trains, and also in the common areas of transit terminals or stations. Transit advertising targets people as they commute to work, enjoy a night out, spend the day shopping, or drive around town. This type of advertising is unique because it allows for creative ways to deliver your message and geo-target your audience.
MEDIA LIKE: City Bus, Train Exterior Wrap, Auto Hood.
On-Screen Advertising includes static slides or digital commercials which usually begins from 15 to 30 minutes before the movie showtime. Digital ads allow for movement and animation, where an analog slide or still slides. On-screen ads are a cost-effective way of targeting a large percentage of all demographics, also a great way to reach the captive audience.
MEDIA LIKE : PVR, Inox, UFO, and Local Cinema Halls.
Mall advertising is the advertising displays that are placed inside shopping malls, which include traditional and digital backlit dioramas, LED screens, and hung banners. Usually, the average daily footsteps in the malls typically range up to thousand and even leaping to lacs on weekends. Thus, mall advertising in India offers excellent visibility and opens up fantastic marketing avenues. Advertising in Malls can likewise help in boosting brand awareness or build new brands, remind customers about existing brands, or even act as an entertainment platform.
There is a wide range of Electronic media that broadcast a variety of different things like advertisements and promotions. Different Electronic media types are
• Television • Radio • Internet.
Print media is a form of mass media as the name suggests the news or information is shared through printed publications. Printed media is the oldest means of sharing information/news.
